GHIAIA for Men

Ghiaia is a contemporary menswear brand founded in 2019 by Davide Baroncini, dedicated to timeless, refined essentials with a focus on exceptional cashmere. Named after the Sicilian beach pebbles of the founder’s hometown, the brand draws inspiration from natural simplicity, blending Italian craftsmanship with a modern sensibility rooted in Pasadena, where Ghiaia is headquartered. Produced at a family-run facility in Italy using premium long-staple fibers, Ghiaia offers elevated wardrobe staples designed to foster a thoughtful, lasting connection between the brand and its customer.