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vitelli for Men

Milan-based vitelli, founded by Mauro Simionato in 2016, fuses Italian youth culture with contemporary knitwear, drawing inspiration from the 1980s “Gioventù Cosmica” movement. The brand creates unique, oversized sweaters, trucker jackets, work trousers, and knit beanies using Doomboh, a material made from 100% reclaimed yarn. vitelli's designs are crafted in collaboration with independent family-owned factories in Veneto, focusing on sustainability with an almost 100% upcycling process. Known for its surreal patterns, psychedelic embroidery, and creative hems, vitelli blends traditional Italian craftsmanship with countercultural edginess, offering non-gendered, innovative garments that reflect global counter-culture.