BILLIONAIRE BOYS CLUB for Men

**BILLIONAIRE BOYS CLUB** is a globally recognized streetwear brand founded in 2003 by Pharrell Williams and Japanese fashion icon NIGO. Known for its motto, “Wealth is of the heart and mind, not the pocket,” the label blends Japanese street style, hip-hop influences, and skate culture to create bold and imaginative designs. Featuring vibrant colors, signature graphics, and the iconic spaceman motif, BBC's collections span from graphic T-shirts to detailed outerwear, celebrating individuality and creative expression. Produced with premium materials and often in small batches, Billionaire Boys Club continues to inspire a lifestyle of exploration, innovation, and self-expression.