RUBINACCI for Men

Founded in Naples in 1932 by Gennaro Rubinacci—an esteemed arbiter of elegance—Rubinacci redefined masculine style with its signature lightweight, unstructured tailoring known today as the Neapolitan jacket. Inspired by English fabrics and the flair of local nobility, Gennaro’s atelier, originally named London House, championed soft silhouettes and natural shoulders in sharp contrast to the structured formality of Savile Row. His son Mariano and grandson Luca have since carried the legacy forward, bringing Rubinacci’s bespoke craftsmanship and refined Italian style to a global clientele. Today, Rubinacci stands as a symbol of timeless Neapolitan elegance, rooted in family tradition and artisanal excellence.