SECOND/LAYER for Men

Founded in 2013 by southern California natives Joshua and Jacob Willis, along with Anthony Franco, Second/Layer draws inspiration from skate and surf culture, fusing an authentic West Coast feel with clean lines and suave silhouettes. The brand aims to create menswear that acts as an effortless extension of the wearer’s identity, rather than following fleeting trends. Their urbane essentials temper the youthful energy of streetwear with subtle hues and luxurious fabrics. Collections feature versatile jackets, button-up shirts, relaxed loungewear, and band tour-inspired graphics, all designed for "anywhere/anytime flexibility" and rooted in '90s streetwear and SoCal subcultures.