The Real McCoys

McCoy's 2-Pack Undershirt - White

Description

The iconic pack tee, originally introduced in the late 1940s, revolutionized the convenience and branding strategies of the fashion industry. By packaging 2 to 3 tees together, brands and manufacturers were able to showcase their creativity and establish a unique identity. The idea of using packaging as a canvas for branding was a result of America's rational and advertising-driven mindset. Surprisingly, the design of the disposable packaging also plays a role in consumers' purchasing decisions, even though the tees are hidden inside. This packaging style has now become a global standard. The McCOY'S 2-Pack Undershirt is made from the same cotton yarn as our McCOY'S 2-Pack Tee and features a plain rib finish. Its close fit is perfect for comfortable layering. -  100% Cotton rib - Reinforced Neckline - Made in Japan

Product details provided by: Canoe Club*