DONNI. for Women

Founded in Los Angeles in 2009 by Alyssa Wasko, DONNI. began with a hand-designed scarf created in a moment of personal loss and comfort. What started as an intimate expression evolved into a ready-to-wear brand defined by ease, intention, and timeless cool. Inspired by vintage menswear and classic design, DONNI. creates effortlessly wearable pieces designed to be lived in and loved. With a fabric-first approach rooted in softness and drape, each style balances comfort and craftsmanship. Made entirely in Los Angeles using natural and eco-conscious materials, DONNI. reflects a deeply personal, community-driven vision of modern dressing.