prototypes for Women

Launched in October 2021, Prototypes is a Zurich-based brand founded by Laura Beham and Callum Pidgeon that champions sustainability through upcycling and repurposing. The label uses deadstock fabrics and recycled materials to create contemporary garments across three conceptually interconnected lines. Prototypes offers a fresh, innovative approach to fashion by transforming unused fabrics into stylish, environmentally-conscious pieces, advocating for a sustainable and creative mindset in both design and wear.