RÙADH for Women

RÙADH (pronounced “roo-ah”), meaning “red” in Scottish Gaelic, symbolizes strength, resilience, and beauty—values central to the brand’s identity. Founded by Scottish-born creative director Jac Cameron, the label blends artisanal craftsmanship with a deep commitment to ecological balance. Inspired by childhood landscapes, natural formations, and a sense of quiet resilience, RÙADH creates small-batch collections using enduring, responsibly sourced materials such as organic cotton. With organic silhouettes, thoughtful details, and a sensory yet pragmatic design approach, the brand explores the delicate relationship between self, society, and nature—drawing its power from the fire within.