Loulou de Saison for Women

Founded by fashion consultant and influencer Chloé Harrouche in Paris, Loulou de Saison (formerly Loulou Studio) creates refined women’s ready-to-wear collections that blend Parisian chic with global appeal. Inspired by the city’s architecture and art, the brand crafts cozy knitwear, relaxed tailoring, and timeless pieces in neutral palettes using Mongolian cashmere and Portuguese cotton. The brand embodies a balance of softness and strength, offering sophisticated, easy-to-wear garments like rib-knit sweaters, double-breasted blazers, and pleated trousers. Loulou de Saison evolves to create versatile, seasonless designs for women of all ages, embracing timeless elegance and effortless style.